1. REQUEST FOR FURTHER AND BETTER PARTICULARS OF THE PARTICULARS OF
- "Further or in the alternative, the words complained of are fair
comment on matters of public interest, namely the conduct and practices
of the first Plaintiff as a major corporation, operating and franchising
restaurants throughout the world, and the conduct and practices of the Second
Defendant in managing fast-food restaurants in the United Kingdom. In so
far as it may be necessary the Defendants will rely on section 6 of the
Defamation Act 1952.
- Particulars of fair comment will be served separately." Specifying,
in relation to each Plaintiff, the defamatory comments which the Defendants
seek to support.
The Defendants seek to support the following comments in respect of each
- That the more one finds out about the First and Second Plaintiffs the
less attractive they become.
- That images of 'Third World' poverty, often used by charities, divert
attention from one cause, namely exploitation by multinationals such as
the First and Second Plaintiffs.
- That the First and Second Plaintiffs search endlessly for more and more
profit. Further, that by eating the food of the First and Second Plaintiffs
one helps them wreck the planet.
- Most people regard processed burgers and synthetic chips, served in
paper and plastic containers as 'junk-food'. Further, that it is a sign
of the junk-quality of Big Macs that people actually hold competitions to
see who can eat one in the shortest time. Further, that the craving experienced
by some people for the food of the First and Second Plaintiffs could lead
to constipation, clogged arteries and heart attacks. Further, that the lettuce
leaves of the First and Second Plaintiffs are so treated that they might
as well be plastic.
- What's wrong with McDonald's is also wrong with the other fast food
chains such as Wimpy, Kentucky and Wendy etc.