Day 037 - 14 Oct 94 - Page 03
2 Q. I know you have address difficulties at the moment,
3 but -----
5 MR. JUSTICE BELL: There is no reason, if you are moving
6 around, you need not bother to give an address unless
7 Mr. Rampton needs it.
9 MR. RAMPTON: No, thank you very much.
11 MR. MORRIS: You are in transit at the moment, I believe?
12 A. That is right. We are actually renting a flat prior
13 to buying one, yes.
15 Q. You are a writer and a researcher; is that correct?
16 A. That is my current occupation, yes. My central core
17 expertise is in marketing.
19 Q. Can you say the kind of subjects that you write and
20 research about currently?
21 A. Currently I write about diet, health and lifestyle
22 generally. I am also involved in writing about
23 vegetarianism which has been an interest of mine for
24 several years.
26 MR. JUSTICE BELL: Can you keep your voice up?
27 A. Certainly.
29 MR. MORRIS: Your professional background is in what?
30 A. My professional background is in marketing and
31 advertising. I established and run my own advertising and
32 marketing company for some 10 years. During that time we
33 had a range of clients who called upon my expertise and
34 the expertise of my members of staff. The company itself
35 is based in East Anglia and we have, therefore, had a
36 split of clients. The split was -- basically we are a
37 full service advertising marketing consultancy to large
38 regional companies and we acted as consultants, marketing
39 consultants, and advertising promotional consultants to
40 large national and international companies, amongst whom
41 we have undertaken successful project consultancy work,
42 marketing advertising, for ICI, Philip Morris, FMC
43 Corporation, a very large American corporation involved in
46 MR. JUSTICE BELL: Is Philip Morris the tobacco or cigarette
48 A. Yes, that is right. We were not directly concerned
49 with it.
51 Q. No. What kind of business was the third company, the
52 American one?
53 A. FMC Corporation makes large, heavy machinery; our
54 marketing task for that company was to launch into this
55 country a range of food processing equipment. In fact,
56 canning equipment, turn key system as it is called.
58 MR. MORRIS: At that time your advertising and marketing
59 experience was not geared towards food?
60 A. Not specifically, no, although we did establish a