- McSPOTLIGHT -

Your image of well-researched information breaks down

Posted by: Dave ( UK ) on July 01, 1996 at 01:23:11:

I had a look at the McSpotlight page after seeing the plug for it on a late night TV show on
Wednesday night, as I work in Burger King on a part-time basis and was interested to see what
was being said about a similar company to the one who employs me.

I was initially impressed by the wealth of facts and figures and apparent knowledge, but there is one thing that I have
found that breaks the image of well-researched information portrayed in these pages. On one of
the stickers shown on the merchandise page, there is a slogan about the "murder of animals".

I am studying law at university, and the definition of murder does NOT cover animals, only human
beings. Although small, this is a mistake typically made by animal-rights activists and the
like, and just lowers the whole researched/knowledgable image you strive to portray to one of
ignorance and dramatic exaggeration.

If you're not going to get the facts right, you shouldn't
distribute them, and I won't read this page again.


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